Higher Search Engine Ranking Means More Business

Released on = October 26, 2006, 9:15 pm

Press Release Author = Vertical Measures, LLC

Industry = Internet & Online

Press Release Summary = A higher search engine ranking makes your website more
visible to potential customers, naturally bringing more visitors to your site and,
ultimately, more business to your door. Vertical Measures, a new Internet marketing
company, helps companies achieve the search engine rankings they need to succeed.

Press Release Body = A higher search engine ranking is crucial to the amount of
business a website generates, according to Vertical Measures. The new Internet
marketing firm offers a variety of services to help Internet businesses improve
their visibility online, and thereby boost their business.

A website\'s search engine ranking determines how visible the site is online. A
higher search engine ranking puts a website closer to the top of the list that is
generated by a keyword search. Most Internet browsers only scroll through the first
listings of search engine results; therefore, a better ranking increases a site\'s
chances of being visited.

"Your website\'s search engine ranking can make or break your business," said Arnie
Kuenn, President of Vertical Measures. "A site with a high ranking will get a
constant flow of visitors from the search engines. A site with a low ranking will
have only advertising and costly efforts to funnel business their way, neither of
which is very friendly to the bottom-line."

Vertical Measures offers a variety of services guaranteed to generate higher search
engine ranking. One of the main factors in ranking is the usage of keywords, which
search engines use to determine the web page\'s relevance to the searches that
Internet browsers perform. As a result, a successful website needs relevant and
high-quality keywords in order to attract potential customers. To meet this need,
Vertical Measures offers keyword research services to research, analyze, and
recommend the best keywords; keyword rank reporting also demonstrates how effective
each keyword is. Vertical Measures can also boost search engine ranking by
optimizing the entire content of a website.

Another major factor that can have an impact on search engine ranking is the number
of outside links leading back to a site. For example, if many people link to a
certain ecommerce site from their business websites, personal web pages, and blogs,
the search engines can assume that the site is worth visiting, and boost its
rankings. Vertical Measures can help clients improve their "worthiness" with their
quality link building services, such as competitive link analysis, link-building
strategies, and quality link-building campaigns. Competitive link analysis
determines how many links a site needs to boost their ranking, since search engine
ranking is relative to a site\'s competitors, while link-building strategies and
campaigns determine the best methods for generating more outside links back to the
client\'s site. For instance, submitting written materials such as articles and
press releases to outside sites not only directs search engine traffic to the
client\'s site, but also provides the links that the search engines use to determine
a site\'s value.

Vertical Measures is also offering a free course called "The 8 Biggest Internet
Marketing Mistakes" available to anyone who visits their website. For more
information about Vertical Measures and the free Internet marketing course, please
visit www.verticalmeasures.com.



Web Site = http://www.verticalmeasures.com

Contact Details = Arnie Kuenn
3325 East Eva Street
Phoenix , 85028
$$country

602-476-1889
andik@verticalmeasures.com
http://www.verticalmeasures.com

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